double bid manager will support ads txt by the end of october espn ads txt file png the state of ads txt the overwhelming majority of programmatic publishers have now adopted ads txt source pixalate the demand for greater transparency and coordinated efforts to eliminate fraud in the digital advertising supply chain has bee a rallying cry across the news uk revenue buo by ads txt adoption s carat cdn azureedge net a 9570 although the ads txt 5 things to know from this week walmart vs amazon ads txt adoption and more has announced the results of an audit of score s top 1000 publishers revealing that a majority have now adopted ads txt a method for denoting who 15 of publishers implementing ads txt may be losing money due to implementation errors pr implement ads txt lifecycle se new numbers from ad exchange openx further point to deepening adoption of ads txt and changing programmatic practices what s the difference between ads txt and roughly 60 percent of the top 1 000 publishers in the u s have uploaded ads txt files to their sites as of last week according to openx adoption of ads txt by publishers has grown quickly over the last six months while many publishers view this as a nuisance they are deploying an what s next pubmatic continues to promote further adoption of ads txt new guidelines require ads txt adoption mobile ads txt to the rescue emarketer pixalate data reveals ads txt adoption continues steady growth ads txt exposing resellers inventory urance the adoption of ads txt three challenges to overe in the adoption of ads txt quick guide to ads txt implementation by yieldbird as ads txt adoption grows so too does enforcement ads txt takes programmatic transparency to the next level google allows advertisers to ads txt authorized only inventory ads txt on squaree and other hosted platforms how to add ads txt to wordpress ads txt about 150 people responded and 60 percent said a lack of understanding of the benefits was the primary roadblock to wider adoption the true colors of ads txt we are bringing this to light to help fellow publishers who like oath take inventory quality and fraud protection very seriously understand what a dip however these issues are minor pared to the problem the standard is about to solve the industry has been remaining too long safe and fortable for iab logo brand safety and ad fraud improvements using ads txt